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In the sales domain, it is often said that “sell the problem you solve, not the product”. Amidst the looming fear of an unexpected lockdown, a concern regarding how sales representatives will carry on with their performance is emerging.

It is an undeniable fact that the sales team are always the one to take to the front line, ensuring that the product or service finds its way to the key stakeholders. But it all came to a halt with the Covid 19 outbreak that pushed every opportunity of sales indoors. Covid 19 has surely sent shockwaves across the business world, forcing many of them to either change their sales strategy or wither away. Readmore